Retail & Consumer Goods
Strategic Intelligence & Investigations for Brands, Retailers, and Consumer-Facing Enterprises
Helping Consumer Brands Navigate Risk, Protect Reputation, and Act with Confidence
Retail and consumer goods companies operate in fast-moving, highly visible environments where brand trust is paramount and reputational risk can escalate quickly. Mintz Group supports global brands, retailers, e-commerce platforms, manufacturers, and consumer-focused investors with intelligence that protects enterprise value and enables confident decision-making.
Our work spans the full lifecycle of consumer-facing operations—from market entry and executive vetting to crisis response and brand protection. Whether launching a new product, entering a new geography, or evaluating a strategic partner, we deliver discreet, defensible, and decision-ready insights tailored to the unique challenges of the consumer sector.
Mintz Group helps clients validate leadership, assess supply chain integrity, and investigate threats to brand equity. Our digital forensics and media risk analysis support rapid response to misinformation, impersonation, and activist campaigns. We also conduct deep background investigations on executives, suppliers, and influencers—surfacing hidden affiliations, prior misconduct, and reputational vulnerabilities.
What We Help Clients Solve
Our services are built around core capabilities designed to address the evolving risks and responsibilities facing the retail and consumer goods sector:
Executive & Partner Due Diligence
We conduct deep background investigations on senior executives, brand ambassadors, suppliers, and strategic partners. Our work uncovers undisclosed affiliations, prior misconduct, financial instability, and reputational vulnerabilities—helping clients make confident leadership and partnership decisions.
Supply Chain & Vendor Risk
Mintz Group helps brands assess the integrity of their supply chains, vet third-party manufacturers, and investigate sourcing practices. We uncover hidden ownership, labor violations, ESG risks, and geopolitical exposure—supporting responsible sourcing and compliance with global standards.
Brand & Reputation Protection
We investigate threats to brand equity, including IP infringement, misinformation, impersonation, and activist campaigns. Our services span the IP lifecycle—from brand clearance and acquisition of protective rights to monitoring and enforcement. We obtain admissible evidence, support legal action, and collaborate with enforcement partners.
Market Entry & Expansion Risk
We support retail and consumer goods companies as they expand into new geographies or launch new product lines. Our investigations assess local partners, regulatory environments, and political exposure—helping clients navigate unfamiliar markets with confidence.
Crisis Response & Internal Investigationss
When sensitive issues arise—such as fraud, harassment, product safety concerns, or insider misconduct—our team mobilizes quickly to investigate, contain, and resolve the matter. We work closely with legal and communications teams to manage reputational fallout and support corrective action.
Investor & Transaction Diligence
We support private equity firms, consumer-focused investors, and corporate development teams with pre-deal intelligence. Using tools like Verity by Mintz Group, our proprietary investigative platform, we deliver source-of-funds analysis, management vetting, and reputational reviews that inform investment decisions and post-close risk management.
Real-World Impact
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1. Vetting a Celebrity Brand Ambassador
A global apparel brand engaged Mintz Group to vet a high-profile influencer ahead of a major campaign. We uncovered prior controversies and undisclosed business entanglements—allowing the client to renegotiate terms and prepare for potential media scrutiny.
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2. Supply Chain Integrity Review for a Multinational Retailer
Mintz Group helped a major retailer assess ESG risks across its supplier network in Southeast Asia. We identified labor violations, undisclosed subcontracting, and politically exposed ownership—informing sourcing strategy and compliance reporting.
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3. Crisis Investigation Following a Product Recall
After a product safety incident, a consumer goods company asked Mintz Group to investigate internal processes and third-party manufacturing practices. Our findings supported legal strategy, informed public messaging, and helped the client implement stronger oversight protocols.
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4. IP Enforcement in a Counterfeit Investigation
A luxury goods company engaged Mintz Group to investigate suspected counterfeiting across multiple jurisdictions. We traced the source of infringing goods, obtained admissible evidence, and supported enforcement actions in collaboration with legal counsel and law enforcement.
"Brand equity is hard‑earned—and easily lost. We uncover IP risks, enforce rights, and safeguard consumer trust in global markets."
Rachel Barker
Managing Director, Head of IP
Key Contacts
Jen Cherner
Partner, Global Co-Head of Disputes, Head of Office
Rachel Barker
Managing Director, Head of IP
Kelsey Froelich
Partner, Global Co-Head,
Corporate Risk & Due Diligence
Jill Haberkern
Partner, Global Head of Training & Client Service
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